Uvic Social Media and Personalised Learning

This blog focuses primarily on the topic of engaging in your PLN and answers a few questions related to it. I believe individuals will continue to engage in their network as long as there are some common grounds between them. For example, in my case, I would be more likely to engage in a network consisting of students from UVic than with students from my high school, as they are more likely to have a common topic to talk about and meet/interact on a more regular basis due to school. However, this also depends on their personality types; someone who is more extraverted would likely be more engaging with their network and content compared to someone who is lower on extraversion. If someone is high on conscientiousness, they are more likely to adapt and be more open to new technology and platforms, whereas someone low on this trait might prefer to stick within their comfort zone and might not be very open to new opportunities.

The skills developed through networking and content creation are highly applicable in professional settings, including digital literacy, public speaking, personal branding, and adaptability to technology. These skills are important in every professional field, as with more advancement, a lot of professional fields are adapting to technology. Networking skills enhance collaboration, and communication skills are essential in every professional field. We discussed that PLNs provide more opportunities for growth in terms of career opportunities. For example, with more presence on digital platforms such as LinkedIn, individuals can come across more job opportunities than by following traditional ways. PLNs provide access to diverse informational sources, potential collaborations, and access to a broader audience, which can lead to more networks and foster the growth of new relationships like mentors and peers in the same careers, thereby enhancing professional relationships. One can take their PLN from a local community to a global community. For example, if I have a private Instagram account, I am bound to add people that I know, and they are often people I meet, thus more of a local audience. If I want to move to a more global community, I have to make a public account; that way, I would have access to a broader global audience. With this expansion, one can have access to more diverse perspectives, leading to better comprehension of topics and innovative ideas. This can also allow individuals to learn a wider range of languages and cultures, reducing discrimination biases. On the other hand, networking with a worldview but on a local impact can deploy their knowledge and strategies from a global context and modify them to suit local conditions. This can lead to solutions to local problems, as it combines global best practices with local knowledge. This effect can also be respectful and sustain local cultures.

I believe my PLN can be used to help with professional development post-course. The experiences within my PLN, such as communication, teamwork, critical thinking, and information-sharing abilities, can be directly applicable in a professional context post-course as well. Even if they are not applicable in the future, they can be used to understand the contents in the past, as we know understanding the past can help us understand the future better. I also believe my PLN can be relied on to open professional opportunities. As we already know, personal recommendations and referrals from network members, who are familiar with one’s capabilities, can lead to potential job openings and roles. In fact, that is how I got my current job. For the future, I would like to expand my network as, by fostering relationships and connections globally, a well-curated PLN can be a rich source for exploring professional collaborations, discovering job openings, and connecting deeply with like-minded professionals.

The discussion answers for this week were mostly based on the resources provided for this blog. The main topic was media literacy and PLN. We discussed several questions, starting with, “What exactly is media literacy?” Our answer concluded that it is essentially the ability to access, evaluate, and create messages in various forms. We further discussed this as Julie Smith mentioned, highlighting media and its evolution through time from radios to television and now social media on our phones. I believe this transition has also changed the meaning behind media literacy. In the past, it was about reflecting and understanding information on broadcasts, where critical listening skills played a major role. In the era of television, media literacy expanded to include visual literacy, meaning interpreting visual cues such as camera angles, lighting, and editing, which influence our perceptions. Lastly, in the era of smartphones and social media, we have not only passive consumption of media but also engaging and creating vast amounts of content. Therefore, there is now another important concept of being aware of ‘fake news’, along with privacy issues and digital footprints. Media literacy is important as it shapes our perceptions of others and impacts our daily decisions. It is a way to be aware of credible and misleading content, discern stereotypes, and isolate social clichés. However, we often see that media literacy is dismaying due to primarily the concept of familiarity and lack of in-depth understanding. We choose to rely on sources that align with our ways of thinking, leading to echo chambers. We should aim for varied views but the factual consensus in our PLN, as it facilitates balanced and well-informed perspectives, and as we already know, diverse perceptions can avoid echo chambers and foster critical thinking.

However, factual information can often lead to conflicts when people tend to think that they are always right. They engage in content that aligns with their beliefs and thoughts, leading to echo chambers. The ‘familiarity backfire effect’, as mentioned by Smith, where contradictory information strengthens one’s pre-existing beliefs, plays a role here. For example, if you are debating something and trying to prove that you are correct, you would search on social media in your favor. Due to the vast content available on social media platforms, there would be information both for and against the debate, but people tend to engage only in the content that favors them, and exposure to diverse perspectives would lead to cognitive dissonance, resulting in conflict.

Some of the benefits of PLN in valuing media literacy can be exposure to diverse ways of thinking. This exposure is important to prevent echo chambers, foster critical thinking, and understand topics better. One example mentioned by Smith is that of Twitter, which acts as a faculty room where people can share resources and ideas, fostering continuous learning and adaptation. Another benefit is that as people share their resources, experiences, and strategies, it can help everyone understand complex topics more effectively. Also, given the evolving nature of media, a PLN that values media literacy can help individuals stay updated, which is crucial for educators who need a constant check if their skills and knowledge are relevant in today’s world or not.

In our discussion this week, we discussed the role of PLNs (Personal Learning Networks) in terms of development in education. Some of the main points are as follows: With access to PLNs, educators can broaden their knowledge with the perspectives, ideas, challenges, and successes of fellow educators. This can be beneficial as it introduces what works best, allowing educational practice ideas to extend beyond a single teacher or school, and borders, thereby fostering creativity and limiting echo chambers. This leads to global networks between educators and can also foster collaborative learning. However, there are potential cons of PLNs in education, such as educators feeling overwhelmed by the vast amounts of knowledge available. This could lead to challenges in identifying quality information, and with this vast knowledge, it can be time-consuming, which can impact their other responsibilities.

As shared in the video “What’s a PLN? And 3 Ways Teachers Can Get Connected,” educators can create discourse by engaging in discussions on platforms, sharing their opinions on certain topics, their experiences as educators, practices they had problems with or those that were successful, and sharing other challenges as educators. They can also create collaborative projects and share resources on current topics in education.

We further discussed the role of social media in education, where we noted that social media can benefit in connecting people with similar interests, which can further enhance their growth in that specific area by sharing their previous knowledge and working together. Another benefit can be easier access to knowledge. For example, if you search for a term like “English learning” on any social media platform, such as Instagram, you can find many accounts that enhance vocabulary and help with grammar, thus providing easier access to education at no cost. Some platforms can also aid in professional development through online learning, seminars, and workshops. Videos shared on YouTube can also serve as supplementary learning for educators and students. I used to watch YouTube videos for some complex topics in chemistry courses, which I could understand better in my native language than in university, thus helping me with the language barrier. LinkedIn can also serve as a platform that helps learners with collaboration opportunities and career advancements.

Some problems with social media in educational settings can include higher risks of misinformation being shared, along with potential risks of distraction, privacy concerns, and creating digital divides. It is important to maintain boundaries when it comes to fitting into professionalism and regulations on social media, especially when working with vulnerable sectors. Therefore, being cautious about the content shared and the nature of interactions with others is essential. It is also important to work within ethical boundaries and privacy policies. Understanding and complying with regulatory guidelines and institutional policies managing social media use is also crucial.

For the discussion this week, we went over a few questions. We discussed the use of social media by notable individuals, focusing on how they engage directly with the audience, with Donald Trump as an example. Some of these individuals use social media platforms to propagate various forms of information, including fake news, for political or commercial gain.

Then we explored the benefits of being in the public eye along with Personal Learning Networks (PLN). We talked about how these help individuals connect and form networks, promote personal branding, provide a quick way to gain feedback, create room for direct contact, and reach a larger audience. We also briefly discussed some restrictions and benefits of online tools provided by employers. For instance, individuals might face restrictions on their content, limited reach, or feel anxious about their content being seen by superiors. However, some benefits include targeted audience reach by employer’s posts, which can also prevent the spread of misinformation. We also examined how limiting misinformation by storytellers involves checking resources, adhering to ethical standards, distinguishing between credible and fake news, and, if uncertain, consulting someone more experienced. We noted how Sophie, in the video, mentions that taking a careful and balanced approach can be beneficial.

Social Media with a Critical Public Audience

To curate my social media presence, I would use different platforms for different audiences. For example, Twitter and LinkedIn for a more professional audience, while for close family and friends, I share content on Snapchat, Instagram, and WhatsApp. By differentiating the platforms, I can post content more cautiously and suit each audience. I would also maintain a consistent voice across platforms, reflecting my values and personality. However, my approach would be more professional for a professional audience and vice versa for a personal audience. Additionally, before sharing content, I would verify the authenticity of the information on both types of platforms.

Public Audience: Risks and Benefits

Some risks for a person in a position of trust or a famous public figure in the public eye include the misinterpretation of shared information and public perspectives altering the direction of the information, leading to misinformation. This can result in backlash from the audience. Excessive openness can also invade their private lives. However, there are benefits, such as direct engagement with the public and sharing information more reliably on social media, where misinformation is rampant, especially on pages solely focused on public engagement without regard for ethical values or accuracy.

Best Way to Address Negative Replies and Reviews

Reflecting on my values, I tend to ignore negative replies and reviews. However, if a negative review is critical, I would assess what went wrong or what needs improvement for the future, though I would not engage with the commenter. If an individual persistently engages in negative behavior, I would block them to prevent further interaction. Regardless, my approach would remain professional, even if I have to engage in conversation at some point.

Social Media plays a critical role in communication. It serves as a platform where individuals can exchange thoughts and knowledge, thus engaging in interactive communication. Platforms like Twitter, LinkedIn, or Reddit enable users to express their views and engage with others. However, social media can also pose challenges to communication. Not everyone shares the same perspective on a given topic, which can lead to content being perceived as offensive by some and informative by others, potentially resulting in misunderstandings and cyberbullying. Therefore, it presents both inclusive and exclusive aspects. In the workplace, some employers impose limitations on social media usage for reasons such as confidentiality, drug use prevention, racism, and copyright issues, as it can impact their business.

To maximize the benefits of social media in creating a Personal Learning Network (PLN), one can use strategies like following specific hashtags and exploring ‘feeds’ to enhance knowledge and create a solid PLN.

Regarding the benefits of a diverse and inclusive PLN in social media, it offers numerous advantages. A diverse PLN not only enriches personal growth and development but also includes diverse communities, leading to better insights and learning. It enhances creativity and brings forth better ideas. By considering various community viewpoints, it allows for the adjustment of your PLN so it is accepted by a wider range of people, leading to empathy and understanding of multicultural backgrounds. Making connections with different communities can help in finding a mentor or peers with a similar perspective on PLNs. This not only broadens your ideas but also engages you in different PLNs, expanding your viewpoint and understanding of topics and knowledge. You are likely to encounter different perspectives from varied PLNs, which will enhance your problem-solving skills for better personal and professional development. A diverse PLN that reflects different viewpoints from various communities keeps them updated with current world affairs, increases awareness of the community, and strengthens community impact. This fosters stronger bonds within communities and opens doors to connections and collaboration with new peers. It helps in forming great friendships in the group, allowing you to share your knowledge with them for clearer communication. Additionally, diversity in your network encourages communities to be open and tolerant of different perspectives, building more inclusivity in your PLN. Engaging people with different backgrounds, languages, and cultures enhances your learning experience and refines your messages and insights for the betterment of the community.

In conclusion, a diverse and inclusive PLN in social media offers unique insights and knowledge, enhancing creativity, learning, and growth. Engaging with different communities brings experiences and the best messages to your network, keeping people educated and updated.

In our discussion this week, we discussed leveraging healthy relationships for growth and the building of a network populated by dynamic, reliable, and participatory individuals. The following was the crux of our discussion. Central to this is the importance of sharing insights, being active in participation, responding to comments, and showing genuine interest. Equally vital is offering help without expecting anything in return. By imparting our knowledge in areas of expertise, we position ourselves as valuable and trustworthy figures. It’s crucial not just to take from your Personal Learning Network (PLN) but to also contribute by sharing opportunities, engaging in collaboration, and providing feedback. Sharing both successes and challenges can be a helpful way to support others. Lastly, maintaining a consistent online presence is key to building long-term trust.

How would you create a Personal learning network prior to engaging in a social media campaign on a topic of your choice?

In today’s fast-paced world, acquiring comprehensive knowledge is essential to stay abreast of others. This knowledge can be sourced from various avenues such as schools, teachers, friends, and family. Additionally, social media serves as a significant reservoir of information. Another effective method to broaden your understanding in areas of interest is through a Personal Learning Network (PLN). Below are several steps to construct a PLN and share extensive knowledge prior to engaging in social media:

1. Identify and Define Your Goals: Prior to delving into social media and establishing your network, it’s crucial to recognize your interests. Be precise and pertinent in determining the knowledge and skills necessary for your social media involvement.
2. Connect with Diverse Individuals: Seek out people with varied roles and experiences that align with your educational objectives. Engage with mentors, leaders, and influencers to remain informed about current trends and discussions.
3. Engage in Learning: Participate in online communities, initiate conversations, and contribute to discussions. These interactions can significantly enhance your knowledge. Develop beneficial educational relationships and share your ideas for feedback.
4. Stay Updated: Regularly engage in webinars, workshops, and meetings to maintain an active learning process aligned with your goals. Utilize platforms like Twitter, LinkedIn, Coursera, etc., to broaden your educational scope.
5. Review and Adjust Your PLN: Periodically assess the information you have gathered. Adjust your PLN to incorporate new trends or knowledge as required. Don’t hesitate to share your insights and participate in discussions.
6. Test and Evaluate: Create a risk-free trial campaign. With peer support, test new concepts and refine your strategies based on the feedback and data gathered from your PLN.
7. Apply Learning and Expand Your Network: Once your PLN is established, apply your learning within your network. Invite members to provide feedback on your campaign, offer different perspectives, and help refine your content.

Therefore, the key to a successful PLN lies not only in absorbing information but also in contributing and enhancing the network. A well-established PLN can facilitate profound learning, and creating rich content will significantly boost the efficacy of your social media campaign.

In our discussion this week, we explored the diversity within our Personal Learning Networks (PLNs). I mentioned that my PLN includes individuals from two distinct cultures, healthcare professionals, and numerous university students. This realization emphasized the diversity of my PLN, which, in turn, enabled me to gain diverse perspectives. This diversity contributes to my ability to understand a broad range of voices and fosters an inclusive approach.

Engaging with a multitude of diverse perspectives has positively transformed me. I have developed a non-judgmental approach to new concepts, embracing them with curiosity and a genuine desire to learn and understand. These interactions have not only, enriched my knowledge in psychology and healthcare but also, instilled in me the importance of teamwork and the benefits of cultural diversity in creating inclusive environments. It is akin to contemplating ideas I might never have considered otherwise. For instance, during our class discussions, my peers come from various countries, each with their unique backgrounds and lifestyles. This allows me to view topics from diverse and fascinating perspectives.

The learning outcome of my PLN for myself is the importance of understanding the concept of inclusive learning, I aim that my exposure to diversity and inclusiveness is not just theoretical but also practical. I ensure exposure to diversity and inclusion by actively engaging with people at school and work. Additionally, I sign up for any weekend certificate classes offered by my workplace and take electives that focus on interaction and group work.

The probability of individuals continuing with their created content and their network varies from person to person. It depends on several factors, such as their receptiveness to new types of content and their adaptability to evolving content trends. Commitment to their content is also an essential factor. Furthermore, the level of engagement with their network plays a key role, positive feedback from their network can immensely increase their motivation to continue.

Indeed, the skills they have cultivated are unquestionably applicable in professional practices. For instance, they foster decision-making abilities and critical thinking, both of which are essential in virtually any professional endeavour. Furthermore, exposure to diversity equips individuals with valuable skills such as improved teamwork and cultural literacy, making it a valuable asset in one’s career development.

Visitors and Residents Map

What digital platforms are students currently using to develop their professional network?

There are multiple platform alternatives available for communication, but the most prevalent ones that students are currently using to improve their professional networks are: Facebook has been a long-standing presence in the digital landscape. While many individuals use it for personal interactions with family and friends, several of my peers leverage it to create and expand their professional networks. They often employ this application for group work at university, and many school clubs maintain official pages where students can grow their networks. Another highly popular platform among students is LinkedIn. It operates as an excellent tool for network expansion and job searches. Students can create professional profiles and engage with industry-specific networks. University platforms such as Brightspace and Coursespace are also integral to students’ professional endeavours. They enable communication with classmates and professors and provide access to course-related materials. Twitter is another valuable platform for building professional networks. Users can stay updated on current affairs and share their opinions and views while connecting with professionals in various fields.

What could the student consider in expanding their professional learning network?

There are several options that students can use to expand their professional learning network, such as the pre-med club, psi chi club, or women in STEM club. By becoming a part of these clubs, they can connect with their peers at the same university and even engage with seniors to gain insights into their areas of interest. Additionally, numerous online communities in various fields provide opportunities for people to connect and broaden their professional learning networks.

How does data privacy and security limit and/or promote a PLN?

Data privacy and security play a crucial role in fostering a professional learning network, such as by having strong data privacy and security measures trust can be fostered within the PLN, making users feel more comfortable sharing sensitive information, however, if there was not strong data privacy and security measures that would limit a PLN. An environment lacking safety would diminish our enthusiasm for engaging in online activities.

In your network, how can you create a digital identity/reputation?

To establish a digital identity and reputation, one should actively engage by sharing positive experiences that are community-friendly and professional. Furthermore, displaying politeness and respect towards other members of the online community is crucial for nurturing a positive digital reputation. Ensuring that the content you post on any social media platform is not plagiarized can also contribute to maintaining a strong reputation. It’s equally important to ensure that the people you interact with also adhere to these principles. 

Consider how an employer would respond if you applied for a job with them and they assessed your social media presence via your digital identity.

If an employer were to assess my social media presence, they would most likely only be able to see my Facebook profile and my LinkedIn profile, where I have maintained a professional image. I have posted about my work and education history. Besides that, if they were to review my private account, mainly consists of my photography collection and me playing musical instruments. With a strong digital reputation, I believe that employers would have a positive response to it.

What is a digital identity?

A digital identity is an online representation of an individual. In essence, it is the way a person presents themselves on the internet. An individual may have different online and offline identities. A digital identity encompasses all the information, interactions, and activities that someone engages in online. These activities include everything from the content they post and share on the internet to how they interact and utilize digital tools for personal and professional purposes. Digital identity is a significant factor in shaping how others perceive you, making it crucial for individuals to manage how they present themselves online. A digital identity is an online representation of an individual. In essence, it is the way a person presents themselves on the internet. An individual may have different online and offline identities. A digital identity encompasses all the information, interactions, and activities that someone engages in online. These activities include everything from the content they post and share on the internet to how they interact and utilize digital tools for personal and professional purposes. Digital identity is a significant factor in shaping how others perceive you, making it crucial for individuals to manage how they present themselves online.

How do personal and professional approaches to digital identity influence social media usage?

The choice between personal and professional approaches to digital identity significantly shapes how individuals use social media. In a professional context, social media becomes a platform for showcasing expertise, sharing valuable content, and cultivating a positive reputation. As exemplified in the provided readings, the concept of DPI (Digital Professional Identity) is particularly relevant among medical students, where it serves as a directed and goal-specific means of communication and knowledge acquisition. The professional approach can cater to both short-term and long-term career goals and emphasizes the importance of networking. Conversely, a personal approach to digital identity leads individuals to use social media platforms for personal purposes. This may involve connecting with friends and family, sharing personal updates, and expressing opinions and interests. For instance, a medical student might maintain a private Instagram account, exclusively following close friends and family to share personal life updates and maintain a more intimate online presence.

How do digital identities converge in networked publics – what are the impacts and/or benefits?

The convergence of digital identities in networked public spaces has its advantages and disadvantages. On the positive side, this convergence can facilitate deeper connections among individuals, as it allows them to share personal aspects of their lives that might not be readily apparent in professional relationships. It also facilitates the formation of communities based on shared interests. Additionally, maintaining a single, integrated digital identity can be more convenient for some individuals, rather than managing separate personal and professional digital identities. However, there are also disadvantages to the convergence of digital identities into networked publics. Misusing digital identities or failing to adapt to new technologies and information can lead to negative consequences, such as susceptibility to misinformation and a tarnished professional image. To navigate the ever-evolving digital landscape successfully, as mentioned in the videos provided by the instructor individuals must develop lifelong learning and critical thinking skills. Moreover, excessive screen time and internet usage, as exemplified in the case of digital learning environments for medical students, can have adverse effects, including a detrimental impact on academic performance and reduced face-to-face social interactions. The absence of effective oversight and moderation for fake accounts and false content on today’s internet necessitates vigilance to avoid falling victim to fraudulent or misleading online entities. Furthermore, individuals must be cautious to prevent the unauthorized use of their private data by others in the online sphere.

References

Here are the links to the two readings and videos that the writer used to answer the questions: 

https://link-springer-com.ezproxy.library.uvic.ca/content/pdf/10.1057/9781137405876_6.pdf

https://journals.lww.com/edhe/fulltext/2019/32010/digital_professional_identity__dear_internet__who.6.aspx

YouTube. https://www.youtube.com/watch?v=u0RryRbJza0

YouTube. https://www.youtube.com/watch?v=1-V7lyxrOmw

What does it mean to network using social media?

Networking through social media involves connecting with others online, both on a personal and professional level. Platforms like LinkedIn, Facebook, and Twitter play a significant role in the development of Personal Learning Networks (PLNs). As explained in Nicolas Fair’s video, a PLN is a network centred around individual learning and growth. It’s important to note that one’s online and offline personas may differ.

Using social media for networking enables individuals to establish and nurture connections with those who share similar interests, professional objectives, and expertise. This, in turn, allows people to expand their network and foster meaningful relationships. Moreover, the advent of digital technology has revolutionized the way we acquire and disseminate information.

For instance, collaborative work on assignments has evolved, eliminating the need for physical presence. Groups can now collaborate using various apps or share documents through platforms like Google Docs, making it possible to work together without the necessity for face-to-face communication or phone calls. In this way, digital technology has profoundly impacted the way we think, learn, connect, and grow.

How are we motivated to participate in networked publics?

There are several causes motivating people to engage in networked publics. One of the preliminary incentives is the opportunity to connect with others and acquire knowledge. For example, many institutes utilize online platforms to share valuable information. Even individuals not particularly interested in digital technology are compelled to participate in these networks to ensure they don’t miss out on important insights. Additionally, the ease of connecting with people who share similar interests and even with family members has significantly improved through the presence of a networked public.

Furthermore, networked publics offer a fertile ground for professional growth. Platforms like LinkedIn provide individuals with the chance to explore new job opportunities and connect with others possessing similar expertise. The fear of missing out (FOMO) is another substantial motivator for participation in networked publics. People also find value in having a platform where they can express their ideas and perspectives, fostering their individual identities.

Entertainment plays a significant role in motivating individuals to engage in networked publics. When combined with the fear of missing out, the desire not to be the one friend who is unaware of the latest movies or memes drives participation. This is especially relevant with platforms like TikTok and Instagram, where trending jokes and content have become a typical language.

Moreover, the recent pandemic, which forced people to isolate in their homes, made networked public a necessity. Many individuals were working and studying from home, relying on online connections for their daily activities.

What are the risks and rewards of public communications?

There are multiple potential risks and rewards associated with public communication. Starting with the probable rewards, it allows people to have a platform where they can connect with others and expand their professional and personal network. Another influential reward is the ability to access information, which helps individuals expand their knowledge and awareness. Moreover, it provides a medium for sharing their ideas with a larger audience.

On the other hand, some of the risks of public communication include privacy concerns, online harassment, and overexposure. Additionally, the rapid spread of misinformation is a substantial concern concerning public communications.

References

Boyd, D. (2012). Networked privacy. Surveillance & Society, 10(3/4), 348–350. https://doi.org/10.24908/ss.v10i3/4.4529 

Rajagopal, K., Joosten-ten Brinke, D., Van Bruggen, J., & Sloep, P. B. (2011). Understanding personal learning networks: Their structure, content and the networking skills needed to optimally use them. First Monday, 17(1). https://doi.org/10.5210/fm.v17i1.3559

What is a personal learning network (PLN)?. FutureLearn. (2022). http://www.futurelearn.com/info/courses/learning-network-age/0/steps/24644.